SEO company is all searching for sources of high quality incoming links for our websites and blogs (at least I hope you do as well). Of course there are all the common sources like directory listings, link exchanges, article marketing, guest blogging etc.
1. Speak At Your Local College
Make a few calls to some local colleges and universities and offer to do a free presentation in your area of expertise. If your niche market doesn't apply, consider giving a presentation on anything web and internet marketing related. These are hot topics and universities and colleges are often looking for qualified speakers and presenters in this area.
Be sure to mention that you would like a short write-up about you and your business including a link to your website on the college website. I suggest you draft this yourself so you can control what anchor text is used to link to your site.
Doing this will result in a nice permanent .edu link that will greatly enhance your sites incoming link profile.
2. Join a Trade Association
Look around at what trade associations are available for your market and join them. You will almost always receive a link to your main website. Also consider joining the Better Business Bureau. Not only will you get a strong link, you are also able to display the BBB logo on your site which can increase conversion if you're selling your own products.
Obviously you need to consider the cost of joining any organization against the benefit of getting that link.
3. Help with the Website of a Charitable Organization
Do something nice and get a great .org link ... that's what I call a win-win situation. Approach your favorite local charitable organization or church and offer your help in either setting up or improving their web site. Ask for a homepage link in return. This can be something small and inconspicuous like a small link indicating that you set up the website in the footer of the page.
If you can set this up yourself so you have control over the anchor text. Use your strongest home page keyword for this to give you a nice little boost.
Now it's time to put these strategies to work. Pick one of them and see what you can do this week to bring you one step closer to a new high-quality incoming link.
Link Building is an ongoing effort .Why bother with links? They are a major deciding factor in where each of your pages ranks for a given keyword or keyphrase. Ranking well in the search engines can bring you quite a bit of free traffic.