Search Engine Optimization Steps
seo technology is not several simple suggestions, but needs for adequate patient and meticulous brainwork. In general, search engine optimization can be divided into six steps:
1. Keyword Research (also known as Keyword Orientation)
This is the most important part of Searchh Engine Optimization including keyword search volume analysis, competitor analysis, relevance between keywords and wbesite analysis, keyword layout and keyword ranking prediction.
2. Website Structure Analysis
Your website structure must accord with the search engine crawler’s search habit including removing bad site structure design, perfecting tree diagram, optimizing site navigation and link structure.
3. Web directory and page optimization
SEO is not only to improve the home page’s ranking but more importantly to bring traffic to each page of the site.
4. Content distribution and link layout
Search engines like a regular update of website content, which makes it one of important seo tips to reasonablely arrange and optimize content delivery schedule. Optimized links layout put the whole site together organically so that search engines could understand the importance and keyword of each page, and that is when internal links start to work.
5. A dialogue wirh search engine
Submit the sites which havn’t yet been indexed to major search engines. Checck optimization effect over search engines, such as, use “site:http://www.sitedomain.com” command to learn about the site’s status of index and update by search engines and use “domain:http://www.sitedomain.com” command or “link:http://www.sitedomain.com” to check backlinks of your website. To achieve better dialogue with the search engines, Google webmaster tool is recommended.
6. Create Site Map
Site map is supposed to help search engine spiders crawel oner the whole site better. So create site map according to your website structure so that make it more search-engine-friendly.
7. Search for high-quality backlinks
The establishment of high-quality backlinks is critical to both improve the website’s PR value and increase the update rate.
8. Website traffic analysis
Website traffic analysis is hoped to guide the next step by the current search engine optimization effect, and also instructive to optimize user experience.
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