User search behavior analysis is the key to keyword research

Many times we are in the pursuit of keyword rankings to achieve search engine optimization purpose. If you are working in a network corporation, lucky for you cause you don’t have to be responsible to do keyword research as your clients will tell you their target keywords. But if you are a webmaster, then excavating proper keywords will has a huge impact on website traffic and conversion rate.

keyword selection is a strategic problem of SEO (search engine optimization), which determines at the very start whether you are on the right road or not. It is necessary to do user search behavior before keyword research. Now imagine your are a searcher, then what kind of keywords you may use? In general, there are three kinds of user search behaviors as the follows.

1. Navigation-based search. That is a situation that user is very clear that a website (or infomation) exsits certainly, the mext to do is to find this website in Search Engine navigation, such as the search for “Sohu” and “youtube”.

2. Question-asking search. Sometimes, user wants the solution of a problem by asking question, such as the search for “how to do kung-pao chicken”, “how to do SEO” and “How to buy a good MP3″.

3. Product search. This is the search for a specific product or something. Such as the search for “Patriot MP3″, “free email” and “IBM laptop T61″.

Candy seo tools, seo company, seo services, seo technology, seo solutions

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.