What is Google Ad Innovations?

Recently, Google announced a new lab-type area called Google Ad Innovations, which is supposed to help you find new marketing technologies by providing a serious of datas and collecting every one’s feedback. It can be considered as Google Labs for Ads.

Currently there are about 10 “Innovations” listed in Google Ad Innovation page, with each one having its own landing page for additional infomation, such as a demo video and an invite to give Google feedback.